By bringing content and advertising to you that is relevant and tailored to your interests, Yahoo provides a more compelling online experience. Our customized "smart" services save you time and cut through the clutter. Learn More about relevant advertising.
To make our ads more relevant and useful for you, we make educated guesses about your interests based on your activity on Yahoo’s sites and services. Some of the ads we show you reflect these interests. You can opt out of interest-based advertising and content, scanning communications content for advertising purposes, the sharing of your information with partners for data matching and appends, and analytics data collection through partner sites altogether using the tools on this page. Your choices within Ad Interest Manager do not affect interests you expressly declare to Yahoo elsewhere. Learn more.
The Flurry from Yahoo opt-out is managed separately.
We use information about many of the pages you have visited, ads you have seen and clicked, some of your searches on Yahoo, and your use of our services to create interest categories that help us choose the kinds of ads and content you’ll see. You can edit or de-select categories here or opt out of interest-based ads, content, and other features altogether. See All Standard Categories
We summarise many of your activities on Yahoo here. These activities help inform our interest categories and may be used for other kinds of ad customisation. The summary is not editable, but on this page you can opt out of interest-based ads altogether.
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We may customise some ads, based on information sent to us by your computer and cookies. Your optout does not apply to usage of this demographic or geographic information for targeting. This is how you appear to us.