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Off-Network Targeting

Yahoo! displays more relevant advertising based on your browser's activities on the Yahoo! owned and operated web sites, such as the types of pages viewed or categories of terms searched on. By using this anonymous information, Yahoo! hopes to bring more relevant advertising to you. While you don't have the option to turn off advertising, Yahoo! does give you the option to opt-out of using this information to better customize advertising to you off of Yahoo!’s web sites. Please see your current Opt-In/Opt-Out choice below.

Yahoo! also uses web beacons off of Yahoo!’s web sites for a number of purposes including research and reporting for some of our clients. You may choose to opt-out of Yahoo! using this information by using the link below to change your Opt-In/Opt-out choice.



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Note: This opt-out applies to a specific browser rather than a specific user. Therefore you will have to opt-out separately from each computer or browser that you use.

Yahoo! is a participating member of the Network Advertising Initiative. You can exercise the same Yahoo! opt-out on the NAI site and also manage your other ad network opt-outs.

To see which ad networks serve ads on Yahoo!, you can visit our page about Third Party and Affiliate Cookies on Yahoo!.

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