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Yahoo! Privacy Policy > Yahoo! Privacy Policy > Yahoo! Privacy Policy

Yahoo! Privacy

To find out how Yahoo! treats your personal information, please visit our Privacy Policy. This page describes current Yahoo! practices with respect to this product. Information on this page may change as Yahoo! adds or removes features.

Relevant Advertising

By bringing content and advertising to you that is relevant and tailored to your interests, Yahoo! provides a more compelling online experience. Our customized "smart" services save you time and cut through the clutter. Learn More about relevant advertising.

Opt-Out

Prefer not to receive advertising based on your interests? Learn about your ability to opt out of interest-matched advertising served by Yahoo!.

Yahoo! Shopping

Yahoo! Shopping allows you to access thousands of merchants and products in one place. To make a purchase from a merchant listed on Yahoo! Shopping, you are not required to be a registered Yahoo! user.

PriceGrabber powers the functionality of Yahoo! Shopping. For more information on how PriceGrabber collects and uses your information, please visit the PriceGrabber Privacy Policy.

Information Collection and Use Practices

  • Purchases
    • Yahoo! may use your Yahoo! Shopping queries and Yahoo! Shopping browsing history to customize your experience and provide you ads that may be of more interest to you. We show you your Yahoo! Shopping queries and Yahoo! Shopping browsing history made within the past 60 days in the Recent Activity module. To disable Recent Activity, select “off” in the upper-right corner of the module. To clear your Yahoo! Shopping browsing history, select “clear all” in the upper-right corner of the module. To learn more about your ability to opt-out of interest-based advertising, click here. To learn more about how the Recent Activity module works, click here.
    • When you make a purchase from a merchant listed on Yahoo! Shopping, the merchant will ask for information such as your name, billing and shipping addresses, email address, telephone number, and credit card information. Please refer to the privacy policy of each individual merchant to learn how they use and store your information.
    • Each merchant from whom you make a purchase will receive your personal and order information directly. Yahoo! Shopping does not see, collect, store, or use this information in any way.
    • Each merchant is solely responsible for their use of your personal and order information.
  • Feedback
    • For purchases made on or before March 11, 2010, Yahoo! Shopping offers a feedback form that allows you to send us questions, comments, and suggestions regarding Yahoo! Shopping. This form asks for your name, Yahoo! ID, and email address (Yahoo! ID and email address are required). Your email address may be used to contact you regarding the feedback that you have provided to us, but will not be used for any marketing purposes.
    • For purchases made after March 11, 2010, PriceGrabber offers a Feedback Form that allows you to send PriceGrabber questions. please refer to the PriceGrabber Privacy Policy for information on how PriceGrabber collects and uses your information.

    Other

    • Yahoo! may use search terms you enter to show you customized advertising.
    • When you use Yahoo! Shopping, you are subject to the Yahoo! Terms of Service.
    • Please see Yahoo! Shopping Help if you have questions about this service.

    This page describes current Yahoo! practices with respect to this particular service. This information may change as Yahoo! revises this service by adding or removing features or using different service providers. To find out how Yahoo! treats your personal information, please visit our Privacy Policy.

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